How to automate your social media without the overwhelm​

Automating social media can be a significant time-saver for any business. However, it’s essential to avoid overwhelm by choosing the right tools, developing a social media calendar, and monitoring your automation. Allow us to show you how to avoid overwhelm while using the HUB to automate your social media.

In this week’s highlight, I’m going to show you how to avoid overwhelm inside of the hub because if there’s one thing I can relate to, it’s when I decide to purchase u a new platform such as the Hub or something like that, and getting used to utilizing all of the features that it offers can be a little bit overwhelming, right?

Today I wanted to give you a quick overview on things that you can do right away to avoid that overwhelm and just take it one step at a time. The first thing that I would highly suggest is to go through our five day kickstart, which is formally known as our social media lab, and what that’s going to do is it’s going to show you how to use your categories, your content and everything like that. By the end of those five days, you will have everything set up and ready to go. That’s the very first thing that I suggest doing.

The second thing that I would like to see you do is to make sure you have booked and scheduled or already had your onboarding call with us so that we can make sure that your accounts are linked correctly inside of the hub.

Thirdly, we’re gonna go ahead over to your content library over here on the left-hand side, right underneath the create tab. Go ahead and click on that and the very first thing I want you, I keep saying that, the third thing I want you to do to avoid overwhelm is to add in all of your content categories. Your content categories are gonna be like mindset Monday, tip Tuesday, you know, whatever that might be. Some people refer to them as your themes, some people refer to them as your content buckets. It’s all kind of the same. So think of this as a way to organize your content in a way that allows you to schedule all of the same category on Monday, all the same category on Tuesday and so forth.

One of the first things I’d like you to do in setting up your hub account. We’ll just put in Monday for an example, Tuesday, Wednesday, and you would just keep going from there, right? So that’s one of the very first things I have everyone do in setting up their hub account. The second thing I have them do is to create their weekly schedules based off of those categories. Let’s head there on the left hand side, right underneath Publish, you’re going to click on Schedules. Once you go there, you’re gonna click on Create Schedule, and then it’s going to be a weekly schedule.

I like to title my schedules the same thing that I’ve titled my categories, so that I keep everything nice, neat, and organized. If it is platform specific, I will add that in. So for example, if it’s Instagram Monday, I would do something like that and then I would just pick a date and time that it would go out and click Create Schedule. We want to auto fill each of our schedules so that anytime you’re creating content and you assign the category Monday, it will autofill into this schedule. So we’re gonna click on autofill. I like to check this box, and then we’re going to assign Monday and click save settings. Now when I’m creating content, every single time that I give that piece of content, the Monday category, it’s going to show up in that weekly schedule.

I’ve just added in here something to test out. We will pretend I have a caption in there. We have our category, and we’ll leave publishing alone. I’m gonna click save Content. Then when I come over here to schedules, it’s already auto-filled into this schedule, so it would go out next Monday, first thing. So those are the very first few things you can do to avoid overwhelm inside of the Hub. Please let me know if you have any questions. Email us in the chat below.

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